‘I think of myself as a brand; Sanjida Kay, the thriller writer, or Sanjida O’Connell, who writes literary fiction. And since I am a brand I only write or post about a version of myself, where everything relates to the writing.’
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‘Since earliest childhood, when words first began to form riotous assemblies in my prissy and precocious little bonce, I have been composing for an ideal reader: you.’